Single page websites became a trend recently, mostly among designer sites because this type of web design is perfect for a portfolio. But it can also be found in apps or product sites, basically anything that is not heavy on content. Showcasing all the content of a website in a single page is a great way to save time for visitors as they won’t have to jump from one page to another and the site only has to load once.

Social channels allow businesses to build their brand and make valuable organic connections with current customers and prospects. Choosing the right channels allows you to reach the right audience, which will help you increase brand loyalty, inbound traffic and ultimately conversions.

• Create or bolster a unique online voice through image, video and engaging social posts.
• Collect valuable customer feedback.
• Establish your brand as an authority in your industry.

By definition, brand strategy is a long-term plan for the development of a successful brand in order to achieve specific goals. A well-defined and executed brand strategy affects all aspects of a business and is directly connected to consumer needs, emotions, and competitive environments

API (Application Programming Interface) is a set of instructions, standards or requirements that enables a software or app employ features/services of another app, platform or device for better services. In short, it’s something that let apps communicate with each other.  For example, when we hit on the ‘Connect Facebook’ button on Candy Crush, it does not ask us to enter our Facebook account details. Rather, it accesses the data from the Facebook server and let us enjoy playing – all thanks to API.